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What is the real reason people quit network marketing?

Lori Robertson in her blog, MLM Success Camp asks,”Why Do People Quit And Give Up So Easily?” After reading Lori's post I began searching for answers to her question. The following is what I found.

People quit every day.

In huge proportions.

  • CEOs quit leading.
  • Athletes quit working out.
  • Sales people quit selling.
  • Couples quit their marriages.
  • People quit their diet.
  • People quit their exercise.
  • Roughly 70% of all real estate agents quit during the first year in business.
  • Nearly 80% of people who start a home-based business quits within the first year.

Reasons given why people quit network marketing.

  • A very poor or lack of a reason “why” they are doing the business.
  • Not earning enough money right away.
  • Not treating their business like a business.
  • They do not know what to do.
  • They received no support.
  • Their expectations were not set.
  • Autoship!
  • Many expect too much too soon.
  • Bad mentorship.
  • Let rejection get to them.
  • Absence of an overriding objective or goal.
  • Employee mentality.
  • The “get rich quick” emotion is rampant.

What is the real reason people quit?

Once you know the REAL reason why people quit, you will be able to protect yourself from quitting on your own dreams. And you can help others from quitting on their dreams. Jeff Zalewski, my coach for several years and creator of the CD “Guaranteed Growth and Profits” says the real reason people quit is they have not developed their skill of self-control.

What is self-control?

Self-control  is not a trait, it's a skill that ones needs to constantly get better at. Practice it every day. It's a life skill that you learn, like any other, and like any other, the more you practice it, the better you get at it.

Why undeveloped self-control is the reason people quit?

An article in Time “The Key to Health, Wealth and Success: Self-Control” says: Self-control may be the secret to success, according to a persuasive new study that followed 1,000 children from birth to age 32: children who showed early signs of self-mastery were not only less likely to have developed addictions or committed a crime by adulthood, but were also healthier and wealthier than their more impulsive peers. (Read the entire article)

In “The Laws Of Success”  Napoleon Hill  says:

  • Without self-control enthusiasm resembles the unharnessed lighting of an electrical storm – it may strike anywhere.
  • Enthusiasm is the vital quality that arouses your action, while self-control is the balance wheel that directs you action so that it will build up and not tear down.
  • No doubt all people who refuse or neglect to exercise self-control are literally turning opportunity after opportunity away without knowing it.
  • Lack of self-control is the average salesman most damaging weakness.

Napoleon Hill in this video discusses in detail Self-Control (Self Discipline)



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{ 82 comments… add one }
  • Kostas March 12, 2012, 3:36 am

    Hi Perry,
    There are so many reasons why people quit, but in my opinion the most important reasons are lack of motivation and passion about what they are doing. Without those two it’s so easy to give up especially in network marketing or a home based business where with all the hype there is people expect to make tones of money in the first days and when they realize that this is not true they simple give up…
    Kostas recently posted..3 Completely Forgotten Traffic Secrets RevealedMy Profile

  • Donna Merrill February 21, 2012, 6:26 pm

    Hi Perry, When you point out: “Enthusiasm is the vital quality that arouses your action, while self-control is the balance wheel that directs you action so that it will build up and not tear down.” I believe it says it all. When we are enthused about something, and do not take action, we become stagnant. On the other hand, when we act upon it, we must have the self-control to maintain that balance not to over-do, but put it in your usual daily routine.
    Thanks for this awesome post,
    Donna Merrill recently posted..Home Page Pays – Did You Hear The Buzz?My Profile

  • Nile February 15, 2012, 5:13 am

    I normally put those get rich and other excuses down to being lazy. You have to invest time and money to get somewhere with any business. It is the same for websites and blogs too. Sometimes I see people do this and then come back later with a little better attitude and I am hopeful for them. It takes a real change in your thinking and having the will to put forth all you can to succeed in marketing or anything.
    Nile recently posted..Finding Inspiration For Your Site’s Content And DesignMy Profile

  • Jaclyn Castro October 11, 2011, 11:33 am

    Reasons given why people quit network marketing: autoship! Hahaha this is so funny!…yet so true! For obvious reasons these are the very same people who don’t follow through on their new year’s resolutions, spend money for a gym membership but never actually step foot through the door and eventually give up on their commitment to exercise, have zero SET daily routines, can’t keep up a healthy diet for more than a week, have poor relationships, and the list goes on.

    I believe two of the top reasons why people quit network marketing is they allow others’ opinions to influence their decisions, and they don’t treat their business like a business out of pure laziness.

    Keep inspiring us with your great posts Perry!

    -Jaclyn Castro
    Jaclyn Castro recently posted..Do as Jim Rohn says “If you can’t change your Friends, change your Friends”My Profile

  • Liz K September 15, 2011, 7:49 pm

    Perry this is another one of a great post but by now I expect this from you. You definitely outlines almost all the different reason that make people quit on themselves or their dreams. I personally believe that when the “Reason Why” is crystal clear then quitting is not an option. They will keep moving, searching, until they achieve their dream/goal. Thanks so much for sharing.
    Liz K recently posted..Why I Believe Network Marketing Industry Will Always WorkMy Profile

  • Jeffrey Kistner September 5, 2011, 11:17 am

    Hello Perry, Thank you for including the video. Amazing! Not easy to do with out continually working on our selves. Keep it up!
    Jeffrey Kistner recently posted..Successful Internet Network Marketing Domain NamesMy Profile

  • Stevie September 2, 2011, 4:07 pm

    Hello Perry,

    This is so true! How many times have we felt overwhelmed by the task ahead, disappointed by a lack of short term success and decided to call it a day. In most cases, it is because of fear of the unknown, a fear that we fail to control, leading to quitting. It’s the innate flight reflex we all have ingrained in us. And it can lead to untimely failures.

    Keep the Smiles,


    Keep the Smiles
    Stevie recently posted..How to get back into dating after a breakupMy Profile

  • Susan August 20, 2011, 10:58 pm

    How interesting. I am a real estate agent and I’ve seen a lot of others leave the business, so the 70% quit statistics don’t surprise me at all. What is intriguing is the self control theory of success. I never realized it before, but I can see how it takes a lot of thought management to keep yourself on track, so you can do what needs to be done and succeed. I loved this post. It was very enlightening.

  • Lynn Jones August 9, 2011, 11:22 pm

    Hi Perry,
    This a very extensive article on why people quit. When we don’t have self control people spend too much money and go into debt, they eat too much and get fat, they become lazy and unproductive, they develop addictions and quit on their dreams. I agree with you that it is the underlying cause for quitting anything. I could spend all day if I read everything you referred to. Great post! Rich and extremely full of value.
    Lynn Jones recently posted..Lists, Lists and More Lists!My Profile

  • Joyce Edwards August 3, 2011, 11:09 am

    Hey Perry,
    I think that the 2 biggests reason people quit NM is for one they are promised the “pie-in-the-sky” dream that will come true in meer weeks. NM is more about personal growth as in any business. Also peple don’t treat it as a business but a social or religous outlet. This is a business, we sell products, and we have to contunually grow outselves and our businesses. This is not a get rich quick scheme and too many of the top earners make it sound like it is and at times deceive people about how this business really works.
    Joyce Edwards recently posted..Yikes! I cut my finger : ER or First Aid Kit??My Profile

  • John Gaydon July 17, 2011, 10:53 pm

    Hi Perry,

    Once again you show great wisdom here. It is said that the successful people are those who are still there long after everyone else has quit.

    I find that most people join Network Marketing as children, rather than self empowered adults. They expect the up line, company and others to do everything for them.

    After 13 years in the industry none of my sponsors talk to me, let alone help build my business, and yes, I am still involved and doing very nicely, thank you!

    I think the self discipline concept is correct. Leaders run conference calls, keep in touch with team members, hold contests, attend conventions, develop their own trainings, find ways to attract more prospects, do everything they can to help team members succeed, etc.

    Anyone reading this who is in MLM and is not doing these things would be advised to take a long hard look at themselves and they will discover why they are having the level of succes they are. This post will rattle a few cages, something I am totally in favour of!
    John Gaydon recently posted..Abundance – It’s All In The MindMy Profile

  • Marc Korn July 2, 2011, 9:49 pm

    Hey Perry,

    Thanks for sharing this post and your wisdom and that of Napoleon Hill.
    That is a very extensive list you have posted with excellent reasons why people quit.

    If you want to succeed, it ALWAYS starts with your personal development. So many of the skills you learn are important in your every day life activities and with repetition, they do become habits.

    Every great leader in history has had to become a master of self-discipline and willpower in order to stay focused on the big picture. If you don’t have a goal or the drive to achieve it, you can’t lead others to attain theirs.

    Keep inspiring us,
    Marc Korn recently posted..Who Is Responsible For Your Success ?My Profile

  • David Merrill June 1, 2011, 9:35 pm

    Nicely done, Perry.

    I strongly recommend that anyone just getting into the MLM world review this post.

    Failure is the result of working in one’s comfort zone. Whether you work for a big corporation, or for yourself, if you are comfortable with your position and your effort and your results, you are probably quite comfortable with failure.

    Failure is easy to hide when working for others, though. After all, no matter how much you fail or succeed, you still get the same take-home pay. But working for yourself, as in building an organization to represent a product or company, your failure is sorely evident. Quitting, then, is almost a knee-jerk reaction for those who just can’t stomach discomfort… or challenge.
    David Merrill recently posted..Can You Really Profit From Internet MarketingMy Profile

  • Adrian Campbell June 1, 2011, 1:05 am

    In MLM is so critical that you et support from your upline. The best way for you to become a leader and develop a great MLM business is to surround yourself with the great leaders in your upline. People need guidance and leadership to succeed, and I personally feel a lack of is a hge reason that people quit. Great Blog post!

  • Dereck May 19, 2011, 2:54 pm


    Freaking awesome post brother! I think you really hit it on the head here with some great quotes and more importantly, resources.

    But, one thing I’d like to add to your already perfect blog posting is another fact why people quit in MLM. Sure most of the reasons you mentioned are valid, but we need to dive into it a little deeper.

    Another reason is the lack of exposure. Most people never expose their product or business to the people around them. More than likely, even your neighbors not even know what you / they do.

    It’s all about exposure and how many people you can bring to the opportunity. This is why I believe that modern technology will really play the biggest part in the growth of our industry now and for the future.

    Great post!

    Dereck recently posted..MindMeister – Powerful Mind Mapping SoftwareMy Profile

  • CJ Priestley May 9, 2011, 10:31 am

    I never would have considered self control to be a reason for someone to quit their MLM. All the reasons you listed seem like the most common ones.

    I know Napoleon Hill’s book is very much someone interested in entrepreneurship should read i see someone talking about it most places I go, it is still a book I definitely need to get my hands on.

    There are absolutely skills someone must make them self familiar with if not master most of the skills people seem to think all that matter are how to get more traffic, leads, sales and etc but the inner skills are what most neglect. I never knew how much mindset played a part and self control sure falls into that category of development.

  • Gary Young China Sourcing May 8, 2011, 12:19 am

    Great post Perry!

    This really got me thinking. I didn’t realize of all of the reasons people quit. Very informative!

    Thank you for sharing!
    Gary Young China Sourcing recently posted..China Sourcing and Protecting Intellectual Property- Part OneMy Profile

  • Pearly Quah May 7, 2011, 8:40 pm

    Hi Perry,
    I would like to thank you first before commenting. Thank you for this post, Perry. The self control as mentioned is such a beautiful word you are using here to explain why people quit.

    I would agree that self control is a skill that need practice on daily basis. It will take us everywhere and when we are able to put together all the components and turn them into habits, we will succeed and keep going.

    Perry, I will come back to your blog again to give myself some inspiration. Thanks again.

    Pearly Quah recently posted..The Relationship BuilderMy Profile

  • Clare May 7, 2011, 3:47 pm

    hi Perry,
    I believe that the real reason most people quit network marketing is that their expectations don’t match their experience and this equates to most of life! When expectations don’t match experience – we are all inclined to quit! Somehow either we have fooled ourselves or we have been led to believe something that is not quite what it seems.

    For me, I have a network marketing business that I am building alongside my social media consultancy. However, my SMC takes priority because it pays the bills faster, relies upon my decades of business experience and matches my expectations of delivering what I set out to deliver. My NM business has proven to be much tougher than I originally envisaged even though I am on track for top leadership in a couple of years. That is realistic but frankly doesn’t feed my family for now. discipline and self-control is required no matter what we do, but I think that Network marketing takes more than just discipline and self-control. it takes time, patience and perseverance and a second income when you start out.
    Clare recently posted..Business Blogging Tips – 4 Ways to determine whether your blog content sucks!My Profile

  • Steve Nicholas May 6, 2011, 8:48 pm

    Great post, Perry! I couldn’t agree with you more about the need for discipline and self-control in the world of business. I think that this lack is part of the reason people are so quick to jump from company to company, not realizing that if they just find a good company for them, and do the work, and learn the skills, and the compensation plan is fair, they will succeed regardless of the business. The “perfect business” doesn’t exist, but “good for you” will do the job.

  • Steve Shoemaker May 6, 2011, 8:04 pm

    I agree with the information you have here. I believe that unbridled desire is as bad as no desire in life at all.

    That are both self destructive.

    One of my favorite proverbs is Prov. 19:2
    Enthusiasm without knowledge is no good; haste makes mistakes.

    Poetry in motion I would say,
    Steve Shoemaker recently posted..Mindset Article Of The Week Channel Your Inner MillionaireMy Profile

  • Irene Pereira May 5, 2011, 8:25 am

    Hi Perry
    Powerful message from Napoleon Hill on self discipline. I admire his insight into this topic. The 7 self disciplinary control points he listed out really makes it clearer for me. It is important to have self discipline in your daily life as without it you can get lost and feel that you have no directions hence you may feel like a failure and quitting seems to be the easy way out.
    The power of thoughts and self control can do many things but one thing for sure is no one becomes wise without it
    Irene Pereira recently posted..Growth Potentials for RelationshipsMy Profile

  • Melodie Kantner May 4, 2011, 1:13 am

    I have to agree with this. Self control makes you do what is necessary to have success. Everything comes down to that. Self control makes you learn the skills, do the personal development and take action.
    Melodie Kantner recently posted..Do Realize The Power In The Social Media RevolutionMy Profile

  • Kevin Martineau May 3, 2011, 5:30 pm

    Hi Perry:

    Thanks for connecting the dots between self-control and quitting. It definitely makes sense to me.

    Kevin Martineau recently posted..Independence or InterdependenceMy Profile

  • Raena Lynn May 1, 2011, 1:55 pm

    Hi Perry,
    Thank you for posting this article and the Napoleon Hill video. It is an intriguing analysis of why people quit in life. Self-discipline is a dominant behavior. He listed “control” points:

    1) Mastery of the tongue
    2) Natural tendency to strike
    3) Emotions-Love, hate, fear, sex
    4) Mental Attitude
    5) Sex-Most powerful emotion
    6) Stomach
    7) Religion and Politics
    8) Taking possession of your own mind and pointing them in the right direction

    This is an excellent article, especially watching the video of Napoleon Hill. He is amazing and wise. He talked about self-discipline and why it is such and important contributor to preventing someone from quitting life, or marketing, or a relationship.

    I didn’t realize how self-discipline connects to success, but after listening to him, it all makes sense. I took note of some of the important facts he referenced. With self-discipline it is the only means that: No one becomes wise without it; no peace of mind; no happiness; transmutes sorrow into faith; transmutes hatred to sympathy; reveal and profit by the seed of equal benefit that comes with every adversity and defeat; without it you cannot shut out past negative experiences; helps us discover the other self we carry around with us and is not influenced by self-defeat. It is the means for freedom of fear of death. It is the means by which our Creator provided us with the only thing we have unchallengeable control, the power of our own thoughts. Excellent!

    Raena Lynn
    Raena Lynn recently posted..21 Tips to Get Your Tweet On! By Pam Moore-My Favorite Posts April 19-27My Profile

  • Marquita Herald April 30, 2011, 11:19 am

    Good advice Perry – Napoleon Hill has long been a favorite of mine and I have his books in my library. I’ve worked with hundreds of entrepreneurs – and just speaking to that end – most people I’ve see who give up do so because they were never really emotionally invested in the business in the first place. It’s so important to take the time to identify the real “why” for doing something – wanting to make a few extra bucks may be a great idea, but that idea alone won’t sustain you through the hard work and stress of building something sustainable. Thanks again – hope you’ll be posting something new soon.
    Marquita Herald recently posted..Hula … the Heartbeat of the Hawaiian CultureMy Profile

  • Nicole~ April 30, 2011, 9:20 am

    I wonder if by self control you mean the same thing as focus? I personally have never done anything with my network marketing business but sell products. I would not say that I ever quite, but I never felt like I had anybody in my up-line that I could connect with. I wouldn’t say that it is a bad company – I actually have a high respect for what they are doing in the niche they are in, but I guess not getting the support I needed was the reason I never built it into a business. I enjoy having my web-site and selling products here and there though. I like getting the surprise checks. I guess my focus was on other things and not on that. Maybe I was too scattered like a lightening bolt.

  • Brandon Wraith April 28, 2011, 7:03 pm

    Hey Perry, you bring up a LOT of great points here.

    Self control is definitely something you have to grow and master to truly be successful. It seems like you can either have a lot of self control, or a lot of enthusiasm, sometimes a mix of both. Myself I would say I have good self control, but my enthusiasm is lacking (which I am working on!).

    Realistic expectations of what you are doing are necessary to excel, you can not simply expect to walk into an industry which is very diverse and make a lot of money. You have to work on your SKILLS and find the right people to LISTEN to. If you do that, and have good self control (or a growing self control), you are on your way to success!

    great post,

    Brandon Wraith recently posted..Quit Whining!My Profile

  • Kimberly Castleberry April 28, 2011, 2:34 am

    Hey Perry, Gotta love Napoleon Hill and his straight shooting insight into having the right mindset for success. Indeed there are countless reasons why people quit but most of them come down to personal development… starting with having enough common sense to pick a strong placement in a truly business worthy company, and progressing on to having the emotional fortitude to get out of their comfort zone and grow a business.

    PS: Be sure to drop in the community and let us know if your stuck anywhere getting digg digg upgraded so your up to spec on req’s before the thirteen.
    Kimberly Castleberry recently posted..WordPress Plugin Review- SEO SmartLinksMy Profile

  • Mattgeib April 26, 2011, 1:56 pm


    This is a real thought provoking post! In my early days in MLM I quit a # of times for many of the reasons you mentioned above.
    Discipline ‘to STAY the course’ is essential in networking & really all of Life if a person is to Achieve anything worthwhile.

    Thanks For this wonderful share!
    Matt Geib The Great

  • Alexander Paul April 26, 2011, 7:16 am

    Another great post Perry!

    Bringing this topic so visible to our eyes and link it with self-control is the best answer I heard so far about “Quitting”.

    It’s right… If a smoker wants to stop his habit of pulling one cigarette after the other he/she needs to control him-/herself reaching to the packet of cigarettes. The same applies to people who are used to being employed and want to challenge themselves to start a business on their own… What I found here is to understand that as an employee you follow a system you are given to produce the results requested by the upper managment. But when you start out on your own and do not have selve control to put your own SYSTEM in place reight from the beginning (aquired through learning and through mentors) then quitting seems to be the easiest way out.

    Thx Perry for bringing your research to our attention.

    All the best,

    Alexander Paul recently posted..How to create a Movement – A simple lesson about Leadership!My Profile

  • Sue Collier April 26, 2011, 2:32 am

    Hi Perry,

    Great Post! You really had me thinking there, because I had never considered self-control to be a reason people quit Network Marketing, but it does make sense.

    I always feel that if they quit, they just didn’t ‘want’ success enough.

    Thanks for sharing,

    Sue Collier recently posted..Internet Home Business – Concentrate On Income Producing ActivitiesMy Profile

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